Our fundraising promises

The last few months have not shown the UK charity sector in the best of lights, with several newspapers raising concerns about charity fundraising practices, especially when dealing with vulnerable people. The government is considering amendments to the forthcoming Charities Bill to tighten the regulation of charity fundraising.

At Embrace we have always sought to uphold the highest standards in fundraising. We are members of the Fundraising Standards Board and adhere strictly to the Institute of Fundraising’s codes of practice.

But as a Christian charity we want to aspire to even higher standards. One of our core values is drawn from 1 Peter 3:15 which talks about the need to act always 'with gentleness and respect'. This describes how our Christian partners in the Middle East relate to their neighbours, and also how we endeavour to engage with you, our supporters.

What does this mean in practice? Well, we want to be clear about four promises in particular:

  • Embrace does not and will not sell or swap your details with another charity or another organisation.
  • Embrace will not make cold telephone calls to the general public.
  • Embrace will not knowingly contact you if you have asked not to be contacted by us.
  • Embrace staff will always abide by the Institute of Fundraising's guidance on how to respond to vulnerable people.

If you have any concerns about how we raise money to support our partners' work, please contact us. Industry standards and parliamentary bills are fine, but as a charity we also want to achieve the Biblical Gold Standard when it comes to fundraising best practice.